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Singapore Airlines new website


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Posts

RCinBelper - 22/05/2011 15:10 GMT

Is it me or is the new SQ website truly awful? It is almost impossible to use.


Skyways - 22/05/2011 15:24 GMT

I dont think its impossible to use......


FlyingChinaman - 22/05/2011 16:25 GMT

I have just trying using it and it is IMPOSSIBLE to navigate on this new website. Let;s hope SQ will fix this teething problem ASAP!


robsmith100 - 22/05/2011 17:09 GMT

The site appears to be down altogether.

---SIA----

"Dear Valued Customer,

We are currently experiencing some technical difficulties on singaporeair.com, and are working to rectify the problem. The website will be down from 1am to 1:30am Singapore Time (5pm to 5:30pm GMT).

You may wish to contact your local Singapore Airlines office should you require urgent assistance.

Your understanding is much appreciated, and we apologize for any inconvenience caused.

Yours sincerely,
Singapore Airlines"


thewinchester - 23/05/2011 14:41 GMT

Awful is an understatement. It's a litany of technical and basic user experience/user interface issues, and a demonstration that the team responsible for the site doesn't have a suitably rigorous testing and user evaluation regime.

The crowds at Milepoint and Australian Frequent Flyer have already picked it apart, from credit card failures, booking abilities, incomplete features, major SEO and search features... and the list goes on.

SQ need to be shot for this site. It's one of the key planks in getting bums on seats, and they managed to make a complete hash of it.


EugeneChan - 23/05/2011 14:57 GMT

I wholeheartedly concur with the comments on the inconvenience of SIngapore Airlines' new website. It is also unattractive: the colour scheme is terrible, the italicised font and the huge calendar that appears on the front page deter me from wanting to use anything on the website.

There is nothing elegant and it is not comparable to the standards I expect of Singapore Airlines. To me, the website looks cheap and is much worse than any budget airline's website (e.g. Jetstar). It is a dog's breakfast in terms of layout and functionality, and Singapore Airlines has to either revert back to its original website design or redesign it altogether.


robsmith100 - 23/05/2011 15:05 GMT

Eugene/thewinchester - you are both spot on with your feedback.

To make it worse they recently released a new phone app though the Android Market place and that too is dire. All the reviews on the app were completely negative too.


EugeneChan - 23/05/2011 15:33 GMT

I have just vented my spleen on the feedback service on their website in hope that they do something to rectify the situation. Below is an extract of my feedback:

"I am deeply unimpressed and disappointed by the unsatisfactory design of Singapore Airlines' new website.

I was expecting a professional and attractive website but instead, I was shocked by the cheap-looking and unprofessional design of the new website.

Not only is it difficult to use and hard to navigate (e.g. I sometimes cannot access my Krisflyer account or booking), the colour scheme and coordination is awkward, and the italicised font and the calendars on the main page are ugly and deter me from using the website. These are just a few of the problems amongst a myriad of others, which I will not expose. However, I am sure other persons will comment on those other problems in due course, if they have not done so already.

The website is a haemorrhage of colours and links which have been haphazardly meshed together to form a visually unappealing, distasteful, and bordering-on-embarrassing website that fails to reflect the standards I expect of Singapore Airlines. Such a website, in my view, has undermined the quality I perceive in Singapore Airlines.

It's a dog breakfast - literally. No words can sufficiently and accurately describe the awfulness of the new website.

I request that Singapore Airlines immediately revert back to their old website design or redesign it altogether. If something is not done to rectify this disaster, then I am sure that this will damage the Singapore Airlines brand.

The current website is simply unacceptable and will be a huge factor motivating me not to book airfares on the Singapore Airlines website, but on other more user-friendly websites, which look far more professional, such as Qantas, Emirates or Air New Zealand."


FlyingChinaman - 23/05/2011 15:38 GMT

A very good and strong wake-up message but necessary to inform the management in SQ.


LPPSKrisflyer - 23/05/2011 15:46 GMT

I agree with others, the revamped website is awful, it looks like something designed in a primary school. I did however try out a test booking for LHR-SYD in F. Similar bookings have come in at around £9.5K since the introduction of the A380. I was pleasantly surprised, all sectors on the A380 came in at £6.7K while EK are £6.9K. That is a first since the A380 came on the scene. Do we think SQ are feeling the pinch? If so, not before time.


Binman62 - 23/05/2011 16:00 GMT

Ghastly website from a carrier who best days are behind it.


LondonCity - 26/05/2011 11:16 GMT

The new website's woes continue. It's now been picked up by The Straits Times:

http://www.straitstimes.com/BreakingNews/Singapore/Story/STIStory_672815.html


ThomasK - 26/05/2011 11:43 GMT

The old website was MUCH better. Now a lot of times I get error messages, certain pop up windows do not open up at all. To see the booking class is also way harder now then it used to be. What is the matter the progressive SQ takes a step back into the medieval ages?


bedders - 26/05/2011 22:36 GMT

I certainly have to agree with the above comments - definitely a backward step for me and now makes the use of their web site a chore. As they say - "if it ain't broke, don't fix it". If only they improved it . . . . but this is painful at least and time consuming. Not easy on the eyes either . . . . sigh.


LPPSKrisflyer - 27/05/2011 06:35 GMT

The one sure thing with SQ is that there will be no going back. They've introduced a number of things over the years that have been quite obviously mistakes but have stuck doggedly with them refusing to acknowledge that they were wrong. It's probably a cultural thing about losing face. One of the biggest was alienating PPS club members back in 2007 where they changed the ground rules overnight, they've stuck with that and lost some very high revenue spenders as a result.

I'm therefore confident that this awful website will remain. I think the life of the last one was about seven years so that's a long time until the next change. I still think it looks like something designed in a primary school.

I agree with an earlier comment, their best days are behind them and lots of people seem to think that.


RCinBelper - 27/05/2011 06:58 GMT

Greetings from the lounge at Manchester Airport. Checking in on-line yesterday was a further dogs boxxoxxs. The seat selection function wasn't working and there appeared to be no way to check my meal selection. Later I tried to check what the First Class luggage rules are. It took me 5 minutes to find the right page but it is just a load of text not broken down by class so I still have no idea. No wonder I am the only First Class passenger on this flight. I like SQ, it's a real shame they are damaging their business in this way. I don't want to have to fly EK all the time. RC


ThomasK - 27/05/2011 07:08 GMT

I had complained to SQ office in FRA and that is the reply I got from a customer service agent.

"Thank you for your Email and we are so sorry for the inconvenience you had to go through on our website.

You may call us under the number 069 7195150 and we will try to find the best fare for you. Of course we won't charge you any service fee."

At least we can call in and do our booking over the phone....


thertsak - 27/05/2011 07:37 GMT

sq new website is terrible, i don't like it ast all. the old website easier to use and understand.


LuganoPirate - 27/05/2011 08:20 GMT

Sorry to be the odd one out here, but I find the new site great and a vast improvement over the old one which I found "fussy" and not very intuitive.

I love the option to check the flight schedules and availability, much easier to use than having to continually search for available days. I made a dummy booking for end September and was through in a few clicks.

What I did not like though was the fare. Wow, € 17,000 in First! Unbelievable. Now looking at Malaysia, SAA via Sydney or Qatar. All much, much cheaper.


KSHaggag - 27/05/2011 14:02 GMT

Gentlemen,

After having read all your comments ,I was upset to hear this about my beloved SIA .....I rushed to the new site and tested it .....well....the white space on your left ,hiding the background is UNPLEASANT ....As for functionality ,it is extremely hard to scroll down and up the page ...this is upsetting ....!.....could not find any country specific pages ..is it now just a global page ??..no big deal ...Generally speaking ..this is no good job ,SIA .....have you ,SIA tried its functionality before launching it ???....I doubt very much .....I believe ,Ladies and Gentkemen that if we truly like and appreciate SIA ,we ought to write to the SIA Top Management and give them our honest ,unbiased feedback ..I did already !...



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